1- Fenty Beauty – Rihanna

2- Kylie Cosmetics – Kylie Jenner

3- Rare Beauty – Selena Gomez

4- r.e.m beauty – Ariana Grande

5- Flower Beauty – Drew Berrymore

6- Rhode – Hailey Bieber

7- Haus Labs – Lady Gaga

8- Florance by Mills – Millie Bobby Brown

9- SKNN – Kim Kardashian

10- Goop – Gwyneth Paltrow